Inhale and exhale.
Okay there’s a little mini panic going on right now because, let’s face it, everyone wants to make money this weekend. It’s Black Friday, Small Business Saturday, and Cyber Monday and we all wish we could *POOF!* magically make our offers and discounts and incredibly tempting specials just appear.
But it takes a little setup and planning, doesn’t it?
And that’s tough when it’s Monday and all the stuff is happening THIS FRIDAY.
Yea, I feel you.
So here’s a little roadmap to set you straight, in case the overwhelm is setting in:
How to promote your product and put it up for sale (the basics, for newbies)
Step 1: How do I want to tell them about my product?
- Promo threads in other peoples’ facebook groups
- Posting in my own facebook group
- I’ll send private messages, individually
- Emailing my list
- Posting on my Facebook Like Page
Step 2: How will they learn about the DETAILS of my product, so they can decide if it’s right for them?
- I’ll make a long post in my group with all the details
- I’ll make a long post in promo threads in other peoples’ groups with all the details
- I’ll send ALL the details in an email to my email list
- I’ll write ALL the details in a post on my Facebook Like Page
- I’ll explain ALL the details on a landing page on my website (Leadpages, Optimizepress, etc.)
Why it’s important to know this: Again, there are varying strategies for the different places where you can promote your product. You don’t need ALL of the above. You only need ONE.
Step 3: How will I accept their money for my product, once they’re convinced by my awesome details that it’s right for them?
- I’ll make a paypal button and give the link in a social media post
- I’ll install a paypal button on my landing page
- I’ll make a button on my landing page, and that button will lead them to an product page within my separate shopping cart (Samcart, shopify, square, moon clerk)
Why it’s important to know this: See a pattern yet? There are varying strategies for the different places where you can promote your product. You don’t need ALL of the above. You only need ONE.
Start with ONE of each and go from there. 🙂
Checking in! I’ve been up to a lot lately. Did I gain weight because of all of it? I dunno. Did I lose weight? I really have no idea. I threw away my scale a while ago so it doesn’t matter. 🙂
What have you been up to? Hit me in the comments and gimme an update! I’d love to hear from you.
As for me, myself, personally (#DisneyReference!), I’ve spent the last few weeks not giving a crap about my weight (obviously), letting go of money blocks, freaking out over Tour de France, and tuning into my buried and neglected inner introvert.
Oh and wearing makeup again. Makeup is always a good idea. 🙂
Let’s get started.
Letting go of money blocks
You know that feeling when you’re about decide to do something that will make you unhappy?
Run away from it.
Especially when you’re trying to overcome the mental block that will either strengthen or weaken your winning streak and this ONE decision could be the breaking point.
I had a big wake up call on July 3rd when I went to buy my usual haul of fireworks for my family. Every year I’m that cousin who brings a santa claus bag (literally, I arrived at my aunt’s house and she said “Santa Claus!”) filled with a variety of fireworks. We watch the city’s fireworks show together (with glow necklaces, this year!) and then play around with a thrilling post-show of safe-and-sane hand-lit fireworks, sponsored by me. 🙂
I had a mini struggle buying what I want to buy versus following the sad, low, scarcity mindset that whispered, “Maybe don’t buy what you want after all. Maybe it would be better to lay low this year. Maybe you don’t deserve it. Maybe you haven’t worked hard enough to spend this money on yourself and your family.” I must have flipped that fireworks flyer over and over about ten times before whipping out my debit card and going with my gut.
Needless to say, I spent a good $160+ and we had an awesome time in the aftershow. And I set a future goal of going all out with $300+ in fireworks and possibly doing a multi-night firework shabang. Wouldn’t that be awesome??
And yes, it was totally worth it.
The point of paid time off, national holidays and awkward family get-togethers is to ENJOY yourself. There’s always this surge of happy energy when the potential to have a JOYFUL day reaches epic proportions. This typically happens when our favorite team wins (whichever one it may be), on weddings days, during long-awaited family vacations (with the family you love, not the one you’re obligated to pretend to love being around), and of course — on national holidays.
Keep this in mind the next time you get an opportunity to really enjoy yourself.
And hint: it’s not only during the special occasions named above. If you spend more time listing your setbacks, stressors, and lack of something, then it’s time to re-group and admit what you really want your life to feel like. Because hiding away in your house because you’re afraid of germs and judgement is not why God put you here.
The next time you want to enjoy yourself?
Ignore the snippy comments.
Dismiss the instagram tags.
Tell the devil to go fuck himself with his constant reminders that you’re barely making, have no time, and need more money.
Buy the shoes. Eat the cake and barbeque.
And yes, you CAN pull off those sunglasses. Wear them with confidence!
If you need me, you can find me on the couch watching Tour de France and furiously texting my introvert friends as Froome attacks and Quintana misses it (holy shit, right?).
If you’ve ever wanted to try being a cycling fan, now’s a great time to start. Grab a cowbell, put on a bike-related t-shirt and join me on twitter.
If you want spend your money, then just spend it. As my “Don’t Sweat the Small Stuff” daily calendar says — money is energy. You have to let it go to allow more to flow back to you.
Let go! Have fun! I believe in you!
Coming up on the blog:
- Embracing my buried, overlooked introvert, and a recommendation for those of you who struggle with shyness, creativity, and a lack of direction in how to express it. (Spoiler Alert: it’s Jennifer Gabiola)
- Rebellious Faith: How skipping church gives me more faith and hope.
When’s the last time you had some GENUINE FUN on purpose? Comment below and share with me. I’d love to hear from you!
Stuff is getting crunchy for me over here. (Crunchy means interesting, in this context). And I figure I’ll take my own problem and teach you something with it — both for the sake of fulfilling my calling as a leader and also for some accountability so I don’t fall back on this crap again.
Do you ever feel a little off track, and everything you do seems too “try hard” and bogus?
Hey, guess what. I learned through some deep psychological woo-woo work that when you don’t act like yourself, you start to not feel like yourself. Deep stuff, right? 😉
I’ve been worrying too much again, lately. I’m a worrier.
I worry that I’m posting and emailing too much.
I worry that I’m not asking for help enough to set a good example for you.
I worry that maybe I’m too far ahead of you in the fitness world for you to think I can help you make your situation work. I worry that people who don’t speak up feel as guilty and ugly as I did when I refused to get help losing weight and I was doing it the painful way (a.k.a starving. Not cool.)
Then I realized that worrying isn’t really my jam. Worrying is the old tactic I used back when I was grieving as a pre-teen. Or when I was recovering from mentally abusive teachers in architecture school. Or if you wanna go way back, when I was worrying about talking in front of other people and breaking out of my crippling shyness as a kid (worrying about even starting something. Now THAT is not useful, for sure!)
Okay, there’s the problem. Time for solutions!
Let me bust out my answer sheet, for ya:
Step 1: I’m junking the worrying, first of all. Worrying keeps the problem inside where no one knows about it but me. That’s not good for anyone.
Step 2: I’m replacing the worrying with an activity that lights me up.
- Instead of worrying about whether or not I should email you more or less and send you workouts or nutrition tips, I’m going to assume you know how to google or search pinterest. I’m letting go of my tendency to hand-hold!
- Instead of worrying that I’m not setting a good example for you, I’ll ignore the self-doubt. I’m also share more of myself in the facebook group to highlight the perks of getting help when you need it and being damn proud of yourself when you do. 🙂
- Instead of worrying that I can’t help you make your situation work, I’ll let you decide if you situation even NEEDS work. My biggest failure has been in assuming you’re not doing well, when you actually could be feeling INCREDIBLE and I’m worrying over nothing. I know you’ll ask for help if you need it. (Hey, I feel better already!)
Instead of worrying that you feel ugly, I’ll send you happy juju sprinkles and keep supporting you in the Facebook group, where we have the most fun staying on track together. And let’s face it, Facebook is more fun than email anyway, right?
Thank you for being part of my life. Thanks for the giggles, the selfies, the workout suggestions, and the check-ins that keep us both accountable.
Thank you for being imperfect like me.
I believe in you! Time to believe in yourself!